Email Marketing Opt in Toggle

An optional marketing opt-in toggle to enable users to give their permission for you to use their personal data for marketing purposes when creating an account can be added to the account create form. The toggle is optional to the user by default and therefore does not need to be checked in order for them to create an account.

The value of the toggle will be sent to your backend in the customer create request as a custom attribute containing a boolean value (true/false) This value will then need to be saved in your database. See below for specific platform implementations. It is also possible to add additional toggles to the account create screen allowing the user to consent to multiple different topics.

Technical Implementation details

Sales Force Commerce Cloud

The attribute will be added to the payload when creating the customer with the POST /customers endpoint

POST /customers?locale=en-NL 

{ 
  "password":"12345!aBcD", 
   "customer": { 
     "login": "jsmith" 
     "email":"jsmith@test.com", 
     "last_name":"Smith", 
     "first_name: "john", 
     "c_marketing_toggle": true ** Additional attribute ** 
   } 
} 

Magento 2

The graphQL createCustomer mutation is used to create an account and the attribute will be added to the payload

{
  "query": "mutation($input: CustomerInput!) { 
    createCustomer(input: $input) { 
      customer { 
        id 
        email 
        firstname 
        lastname 
        default_billing 
        default_shipping 
        marketing_toggle
        addresses { 
          id 
          firstname 
          lastname 
          company 
          street 
          postcode 
          city 
          country_id 
          telephone 
          region { 
            region_id 
            region 
          } 
        } 
      }  
    } 
  }",
  "variables": {
    "input": {
      "email": "jsmith@test.com",
      "password": "Password",
      "firstname": "John",
      "lastname": "Smith"
      "marketing_toggle": true
    }
  }
}

Bridge API

The value of the toggle will be sent as a custom attribute accordingly to the regular API spec that has already been implemented

Shopify

This is not a supported feature on the Shopify platform integration