---
title: "Enabling email opt-in in NewStore Associate App"
slug: "enabling-email-opt-in-in-newstore-associate-app"
tags: ["config api", "Associate App configuration", "selling experience", "Associate App", "customer", "tutorial", "api"]
updated: 2024-11-12T12:56:27Z
published: 2024-11-12T12:56:27Z
canonical: "docs.newstore.com/enabling-email-opt-in-in-newstore-associate-app"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.newstore.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Enabling email opt-in in NewStore Associate App

The email opt-in feature in NewStore Associate App allows customers to sign up for marketing emails and accept the privacy policy provided by your business. Enabling this feature helps your business to adhere to GDPR regulations when communicating with customers.

The email opt-in feature at NewStore is GDPR compliant.

This feature is disabled by default. To enable email opt-in for your business:

1. Use the [Update app configuration](https://docs.newstore.net/api/configuration/apps/associate-app-config-api_config#operation/putConfig) method.
2. In `customizations` > `email_opt_in` > `privacy_policy_url`, specify the URL that contains the privacy policy.

Once enabled, the user profile in NewStore Associate App displays 2 rows, which allow the associate to specify that the customer:

- Has accepted the privacy policy, and
- Signed up for marketing emails from your business

> [!NOTE]
> Important
> 
> Customers **cannot** receive marketing emails if they do not accept the privacy policy. However, this does not affect receipts and other order related documents that must be emailed to the customer.

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